Gareth Bale, James Rodríguez, Luis Suárez and Karim Benzema have some shiny new boots and there will be haters in after watching this new spot IRIS for Adidas Football.
Creative Credits:
Advertising Agency: Iris, UK
Wednesday, January 21, 2015
During Super Bowl 49, make sure to tune in for a very special episode of The Brady Bunch, starring Danny Trejo in Snickers Super Bowl ad.
The brand tells Adweek “fans can ask to have the spot released early through a number of social media activities, and if consumers generate 2.5 million social media engagements before kick-off on Feb. 1, Snickers will release the entire 30-second spot early.”
Creative Credits:
Ad Agency: BBDO, New York
Carl’s Jr.'s new Super Bowl commercial, set to air during the Big Game on Feb. 1 and live online today. In the ad ‘Au Naturel,’ Carl’s Jr. and swimsuit model Charlotte McKinney are stripping down and going all-natural for the first time ever. This is a regional spot airing in Carl's Jr. markets on the west coast.
Within the ad, which supports the launch of the All-Natural Burger, McKinney saunters through a bustling farmers market, seemingly naked and hidden by strategically placed produce. After a series of carefully-crafted shots with a variety of sensual fruits, McKinney comes to the center of the frame to reveal that there’s nothing between her and her… all-natural charbroiled burger. The spot nods to the classic scene in Austin Powers 2, where Mike Myers and Elizabeth Hurley cover themselves with everyday items.
Creative Credits:
AD AGENCY: 72andSunny
Chief Creative Officer/Founder: Glenn Cole
Group Creative Director: Justin Hooper
Group Creative Director: Mick DiMaria
Creative Director: Mark Maziarz
Jr. Writer: Reilly Baker
Designer: Esther Kim
Director of Film Production: Sam Baerwald
Executive Film Producer: Molly McFarland
Film Producer: Brooke Horne
Film Production Coordinator: Taylor Stockwell
Group Brand Director: Judson Whigham
Brand Director: Alexis Coller
Brand Manager: Scott Vogelsong
Brand Coordinator: Anthony Fernandez
Group Business Affairs Director: Amy Jacobsen
Business Affairs Manager: Audra Brown
Business Affairs Manager: Maggie Pijanowski
Business Affairs Coordinator: Calli Howard
Group Strategy Director: Matt Johnson
Strategist: Eddie Moraga
PRODUCTION CO: RSA Films
Director: Jake Scott
Executive Producer: Tracie Norfleet
Producer: David Mitchell
Head of Production: Elicia Laport
Sales Rep: Shortlist
Post Production CO: Whitehouse Post
Editor: Rick Lawley
Assistant Editor: Devon Bradbury
Executive Producer: Joni Williamson
Producer: Evan Cunningham
Transfer: CO3
Colorist: Mike Pethel
Sr. Producer: Matt Moran
Visual EFX CO: JAMM Visual
VFX Supervisor: Jake Montgomery
VFX Supervisor: Andy Boyd
CG Supervisor: Jonathan Vaughn
Executive Producer: Asher Edwards
Sound Design + MIX: On Music & Sound
Composer: Chris Winston
Tuesday, January 20, 2015
The German dairy Plain, is promoting "Eine neue art, milch zu trinken" which translate to "A new way to drink milk" with what could very well be the strangest milk ad we've seen in some time. The company claims in the spot entitled "Mutter" (mother in english) "Mama's milk was yesterday" and it's new milk is the way to go...
Creative Credits:
Client: SCHICK HAUG & PARTNER GMBH
Product: PLAINMILCH
Creative & script: BERND FAASS, JEDRZEJ GOLECKI, JENS SPÖRI
Production company: STORMINGDESIGN WERBEAGENTUR GMBH
Studio: KING KONG MIETSTUDIOS
Director: BERND FAASS
Producer: MARVIN KIRCHNER
DoP: JENS SPÖRI
Editor: DAVID GESSLBAUER
Music: NICHOLAS KESSELGRUBER
Color grading: FLORIAN STAERK
Sound design: DENIS ELMACI
Compositing: MARVIN KIRCHNER
Makeup: REBECCA HEITMANN
Styling: MAREJKE SCHMIDT
Machine design: PETER JUD
1st AD: AMADEUS ERLEMANN
Assistant camera: GERNOT WOLLMANN
Gaffer: MANUEL DOLDERER
Dolly/Grip: JÖRG RAMBAUM
Light tech: JIM KERNJAK, DAVID GORK, MARINA NÄHLER
An advergame campaign by Fred & Farid Shanghai:
To raise awareness of the launch of Air France’s new Business cabins in Asia, Fred & Farid Shanghai created the first mobile game that allowed travellers to compete for an instant upgrade, just before boarding.
We started by transforming the boarding gates of Changi Airport, Singapore and Kansai Airport, Osaka into gaming arenas. More than 400 passengers were invited to compete against each other during their 15 minute wait before boarding. At the end, the top scorers were instantly upgraded to the new Business cabin, while the runners-up won seats in Premium Economy. Indeed, these were 15 minutes that changed the 12-hour long flight of the winners who had the pleasure of experiencing the comfort of Air France’s new Business seats, after receiving their new boarding pass from the pilot himself.
From the 19th of January 2015, the competition has been extended to a regional level. All Air France passengers flying from China, Hong Kong, Singapore, Indonesia or Japan can now compete against each other, and only the best scorers of the month in each country will have the chance to be upgraded on their next flight to Paris.
The new Air France Business cabins in Asia are now available on Singapore, Tokyo, Shanghai and Jakarta to Paris flights, on the Boeing 777 fleet.
These new Business seats represent Air France’s vision of a premium travel experience and include the following: a fully flat bed, direct access to aisle, and multi-purpose area (desk, restaurant table, bed) offering even greater privacy.
Creative Credits:
Ad Agency: Fred & Farid Shanghai
Client: AIR FRANCE
Campaign Name: THE UPGRADE CHALLENGE
Chief Creative Officers (CCO): Fred & Farid
Creative Director: Gregoire Chalopin
Copywriters: Adrien Goris – Jean-Baptiste Le Divelec – Joseph Davies
Art Directors: Pierrick Jegou – Nicolas Liberman – Zhang Ying – Jihjan Lee - Anna Liu
Brand Supervisors: Antoine Peigner – Sandy Poon
Account Supervisors: Guillaume Leroux – Louise Battus
Agency producer: Louise Battus
Digital producers: Benoit Petrus – Boris Leconte
Director: Giovanni Fantoni Modena
Production: Hurrah!
Producer: James Rotherham – Bellinda McCulloch
Digital Production: Mediasia Interactive
Game Developer: Nicolas Liatti
Music: BENZENE
Post-production: KILLDEATH
Post-producer: Yael Eligoulachvili
Media: Julien Leveque, Lauren Godet, Liao Liang, Yan Zhang
Download the game for iOS or for Android
Sunday, January 18, 2015
One of three ads Bud Light owner Anheuser Busch will air during Super Bowl 2015, "Coin" that gives us a man who gets pulled into a crazy night that seems him running through a life-sized Pac-Man maze.
In addition to "Coin," Budweiser will show a 60-second ad for it's regular beer, and another commercial entitled "Lost Dog." This one will feature the famous Budweiser Clydesdales and a dog.
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| Image: BRETT JUSTIN KOPPEL |
"Coin" Creative Credits:
Advertising Agency: Energy BBDO
Saturday, January 17, 2015
Timing is everything...This PSA was timed to coincide with Doritos announcement of the top 10 finalists for the PepsiCo-owned brand's "Crash the Super Bowl" ad contest.
You wouldn’t love it if you knew what it was made from.
Tell Doritos and PepsiCo to adopt a responsible palm oil policy, and save our rainforests.
Some Doritos flavours contain palm oil. Doritos' parent company, PepsiCo, buys 427,500 tonnes of palm oil every year. Palm oil production destroys rainforest and threatens species to the point of extinction.
This deforestation results in the death of over 1,000 Sumatran orangutans every year. This is the ad that Doritos don't want you to see in 'Doritos Crash The Superbowl 2015.'
Sum of Us is a world-wide movement focused on creating a better global economy. We want governments to answer to people, not corporations. Our focus is on ethical consumerism, from the sourcing of products to the rights of workers to fair treatment. We’re building a world that puts the needs of people and the environment above short-sighted greed for the good of all of us and our world.
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